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You are virtually guaranteeing that you will overpay for credit card processing if you’re comparing processors based on which ones are willing to provide a free terminal. The Economics of “Free” Credit card processing is a for-profit business, and the average basic machine costs a processor anywhere from $100 to $300. If a processor provides …
Free Credit Card Machine = An Expensive Proposition Read More »
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When you’re deciding how to take credit cards, the equipment you purchase is a big decision. In this article, we’ll tackle major brands, popular features, processor compatibility, and more. Need specifics on particular machines? Be sure to check out our credit card machine directory. You can also request quotes for processing and for purchasing machines …
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Some credit card machine companies also provide merchant accounts, while others are solely equipment manufacturers. We’ll take a look at why that matters and give a rundown of the major equipment providers in the United States. This article is specifically about credit card machine companies, not the machines themselves. Need details on particular machines? Check …
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What is the Fair Swipe Act? The Fair Swipe Act, introduced by DC council member Charles Allen, would change the calculation of credit card processing fees. Currently those fees are calculated on the total bill or purchase. Instead, under the Fair Swipe Act, the fees would be calculated only on the subtotal. That is, on …
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Before we dive into the Visa and Analytics Partners strategic partnership, let’s take a look at AI for marketing in general. What does AI do for marketing and business? You’ve probably already come across AI, either as a consumer or with tools you use at your business. Chatbots are one popular example. But when it …
Visa AI Marketing for Businesses with Analytics Partners Read More »
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But what does that mean for your business? Will customers still have and use Discover cards? Are your credit card processing fees going to change? At this point, we don’t know all the details, but here’s what you can expect with the current information. The Discover Acquisition CapitalOne announced its intention to acquire Discover in …
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Mastercard uses many different interchange categories to determine the rates and fees your business pays for accepting credit cards. There isn’t just a single “Mastercard business” interchange rate. There are 5 different business card rates, depending on the “program level.” From there, most businesses will see rates further broken into one of two categories: Data …
Mastercard Commercial Interchange – Data Rate 1 and 2 Read More »
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With its minimal underwriting and fast setup, it lowered the barriers to entry for small businesses seeking credit card processing. Suddenly, business owners could download an app, sign up for an account, and accept credit cards within days or even hours. There was no lengthy application before you could start accepting cards, and Square’s simple …
